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Tag: homeowner psychology

The Idea Hunters dot net James K Kim Marketing 3 Mental Shortcuts That Influence HVAC Buying Decisions
  • Sales Training

3 Mental Shortcuts That Influence HVAC Buying Decisions

Posted on Friday, March 13, 2026 by James K. Kim

Are you reading this on your tablet while pulled over 15 minutes before your next HVAC sales estimate? Nice! That’s a true HVAC sales professional move. Now, feel free to […]

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The Idea Hunters dot net James K Kim Marketing HVAC comfort advisors rapport sales tips
  • Sales Training

Building Rapport: How HVAC Comfort Advisors Can Build Trust Fast and Close More Deals

Posted on Saturday, March 7, 2026 by James K. Kim

A lot of HVAC comfort advisors think closing more deals comes down to having vast amounts of product knowledge, a detailed list of financing options, or having the perfect pitch. […]

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